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Capabilities

For Celli Group, innovation and sustainability are key drivers of growth and success. This approach has led to constant investment in research and development, enabling the company to create beverage dispensing systems that combine high performance, energy efficiency and attractive design.

The strength of Celli innovation

Celli's R&D division, consisting of a team of more than 50 experts located in more than 4 design sites in Europe, works daily to transform the way cold beverages are served, with the aim of meeting needs in the Horeca, Office, Home and On-The-Go sectors.

The constant commitment of the R&D team has yielded concrete results: more than 80 patents developed in the last 20 years, great achievements in the use of sustainable materials and processes in new product ranges, without sacrificing the performance of excellence. Today, Celli products are exported to more than 100 countries around the world.

End-to-End Capabilities.

Strategic Thinking
Celli takes a design-to-value approach: each project begins with a comprehensive and detailed analysis of both customer and end-consumer needs. By doing so, Celli aims to maximize industrial efficiency by streamlining processes, reducing waste, and optimizing resource allocation.  Simultaneously, the company focuses on enhancing the perceived value of the final product by ensuring it meets or exceeds the expectations of the end-consumer.
Industrial Design
Our team of designers and engineers work closely together to develop unique aesthetic solutions that stand out in the industry. Each model is designed to combine aesthetics and practicality, with high-quality finishes and customizable configurations. This approach allows us to deliver products that are not only visually stunning but also highly functional and tailored to individual specifications.
Engineering and Prototyping
The engineering process is meticulously executed using a comprehensive model-based approach, which is fundamentally grounded in advanced digital simulation techniques. This is achieved through the utilization of CAD software, which plays a crucial role in the design and development phases. By employing these cutting-edge digital tools, engineers are able to significantly reduce the margin of error that might occur during the critical stages of prototyping and product testing.
Advanced Technology
Celli is at the forefront of innovation, leading the way in the implementation of state-of-the-art technologies designed to ensure rapid and consistent refrigeration. This advanced refrigeration system is meticulously engineered to maintain beverages at their ideal temperature, preserving their freshness and flavor. In addition to this, Celli is also spearheading the development of post-mix processing, carbonation and blending systems for the highest quality of the beverage dispensed.
Energy Sustainability
Sustainability is a key pillar of Celli research, serving as a fundamental principle that guides our innovation and development processes. Our team of experts is dedicated to designing coolers that minimize energy consumption, use recyclable materials and gases with less environmental impact (R290). By integrating these sustainable practices, we are actively contributing to a more sustainable future in the beverage industry, setting a benchmark for environmental responsibility and innovation.
Connectivity and Monitoring
With connectivity to the cloud, Celli systems can be monitored and managed in real time, allowing for continuous oversight and control of operations. This ensures that the systems function efficiently and reliably over extended periods, reducing the need for frequent on-site maintenance and interventions. Furthermore, this connectivity supports the Customer in comprehensive asset management and optimized sales strategies, providing detailed insights and analytics that facilitate informed decision-making.
Testing and Certification
Prototypes undergo rigorous quality and performance testing, simulating real-world conditions of use. Our in-house laboratories are certified in accordance with UL WTDP (Witness test data program) and are also authorized to perform certification tests on behalf of primary customers such as Coca Cola and PepsiCo through auditing programs.
Advanced Industrialization
Celli is equipped to manage a wide array of manufacturing processes and materials, showcasing its versatility and expertise in the industry. This includes everything from metal sheet fabrication, which involves cutting, bending, and assembling metal sheets into complex structures, to digital printing, which allows for high-quality, detailed images and text to be printed on various surfaces. Additionally, Celli excels in utilizing so many different materials, from the use of thermoplastics in fonts to stainless steel in refrigeration systems.

Learn about our sales and distribution network!

Through the combined efforts of the sales force, distributors, dealers and technical service centers, Celli puts value creation at the center of the development of each product or service, constantly seeking the satisfaction and success of its customers.

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